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Learn how discovering illegal activity by executives at Electronic Arts resulted in a funded Startup and handsome contracts. See how ‘Dark Paths’ often lead to reward and success.
In contrast – hear the story of an environmentally conscious young Richard in his childhood cleaning the environment literally one recyclable can at a time…
And – hear how his environmental actions were his inspiration for Atari Tengen’s mascot and corresponding video game.
And finally – hear about lawsuits and litigation against Atari Games and Gawd:Seaborne…
Hear tales of the early console wars for what video game platform would be ‘the best’ for consumers and profit.
Learn about the unethical leadership of early Sega of America as it was formed, and how they hired illegal Lithuanian ‘indentured servant slaves’ to develop video games for the Sega Genesis.
Hear the tale of the hubris and conceit of Mark Cearney and his role with early Sega of America.
Listen to the downfall of Sega…
And – listen to the rise of Sony Computer Entertainment of America (SCEA) and the PlayStation.
Learn about the launch of Xbox – and of its Billion Dollar ‘Red Ring of Death’…
Hear about the downfall of computer game maker Accolade, following non-game executives taking over.
Learn how unqualified people steal jobs from qualified people.
Listen to the tale of Mindscape and Chessmaster.
Situation Ethics are front and center – showcasing how people are mere ‘tools’ to some people.
See how Mindscape’s ‘low integrity’ spineless layoff technique backfired with fear and danger.
Hear the story of forming contract company Karma Entertainment.
Learn about Alter Ego companies and how Incorporation cannot protect an them.
Listen to Karma’s first games and how they used 3DFX Voodoo & Banshee and Direct3D 3D Rendering technologies, and how software was able to reliably fry and destroy 3D video cards.
Learn why its critically important to ‘Master Your Boat Controls’ before setting course, much less start a project or task.
See how Panzer General 3D struggled and failed.
Burned out from the relentless demands of Karme Entertainment and its difficulties, Richard had to seek a multitude of paths to income.
Despite his personal cash problems, he faithfully sent money for his children despite believing much it was not spent on them.
He found himself on formal unemployment for the first time in his life.
Richard had to juggle life and find work…
…all the while – Richard felt he had become “Daddy ATM” with his primary purpose being to dispense cash on demand.
Tragedy befalls Richard as he crashes riding his motorcycle on the San Francisco Golden Gate Bridge.
Orderly chaos follows as paramedics and emergency responders are on the scene promptly – shutting down the Golden Gate Bridge entirely.
Hear the tale of Richard’s tragic accident on Christmas Eve…
Richard suffered dental damage from his recent motorcycle accident, requiring extensive time with dentists.
Still recovering from the motorcycle accident and dental work, Richard’s brain swells inexplicably, and he is diagnosed to die.
Hear the story of how a tortilla chip reversed everything, and saved Richard’s life…
Rare times is it that a cliché ‘casting couch’ has been said to be used on men, but Richard was one of those ‘lucky’ men. Learn what happened with Richard and his Casting Couch interview.
Hear the tale of Richard joining Interplay in Southern California.
Richard shares stories of Brian Fargo, Fargo’s Personal Trainers, Club Rubber, and quirky experiences at Interplay.
Learn about Richard’s experience working with Music Producer Brian Christian.
See Richard stand up for his fellow employees against ‘The Man’ – Executive Management…
Richard shares stories when he was the U.S. Technical Director for all Titus Interactive games in North America.
He recounts tales of Robocop, Barbarian, Ricochet Rick, and Titus Interactive shafting them and the staff including Richard.
Hear how a maverick California Labor Board deputy roped in international aloof Titus Interactive founders and owners – The Caen Brothers.
Richard concludes with his insight on the risks & rewards of contracting versus being an employee.
Hear how Richard reverse engineered the DVD Video platform, and crafted a development tool suite for interactive DVD games supporting up to four players,
Richard shares how he and his wife developed prototype demos for trivia and educational games, and how Hasbro, Mattel, Leap Frog, and Disney all stole the concept and replicated the tech over time… stealing the idea, opportunity, and reward from Richard and his wife.
Hear how Richard came to terms with all that happened…
Hear Richard’s meandering tale of personal hubris as he narrates his journey from unemployment to hiring into Electronic Arts in Canada – traditionally called EA Sports.
Listen to Richard’s tangent flashforward to when he joined Xbox Microsoft Studios and his frustration with its culture of safety over innovation and politics over delivery.
Richard shares his extensive interview circuit tale with Distinctive Software (therefore EA Sports) co-founder Warren Wall, Dave McCarthy, Tony Lan, and Dan Kennett.
Hear how Richard was described as relentless, like a Terminator.
Learn how Richard met John Schappert – and how John called Richard boisterously as “Mr. Seaborne” whenever they met.
Richard shares his views on healthy iteration vs addiction to iteration.
Listen to his views on being an empowering manager.
Richard notes the value of formally defining What Good and Done Look Like, What Matters Most, and more.
Hear the legendary battle of Mind over Body (Tony Lam) versus Jock Body (Dave McCarthy) – a race with John Schappert presiding with a Megaphone.
Richard recalls ‘old school’ game design tenants and principles…
He talks of fundamental differing design strategies between Japanese and American-European design approaches.
Listen to Richard regret the power Publishers have over game design and quality…
Richard shares more stories working with Technical Directors, Art Directors, CG Supervisors (AKA CG Sups), and more.
Learn how deeply John Schappert loves ‘old school’ retro video games – and thusly – loves emulators.
Hear the tales of moving to and living in Canada.
Learn why Vancouver fires a cannon every day.
Richard shares experiences with a vehicle break-in, horse-drawn carriage, and Snowmageddon.
Listen to the stories of Alban Wood and Gaz Iqbal – and the dynamic duo’s Wireless Act.
Hear stories of Electronic Arts in Canada - , EA Worldwide, EAC EA Sports, EAX Blackbox, …
Learn about multi-story ‘Tree of EA’ in the center of the top floors of the Vancouver Downtown Price Water House skyscraper.
Listen to tales of Richard and Alban Wood, their ‘Terrace Talks’ high above Vancouver, and some of their misadventures.
Richard shares tales of moving teams to different buildings throughout his career, noting the importance of assigning space planning leaders – Space Captains and Space Cadets.
Richard shares tales of his commute through the down & out tenderloin of Vancouver – Hastings Street where legal Heroin Clinics operated…
Richard recounts the ever-present conflict and jealousy Electronic Arts studios worldwide had with EA Fusion.
He shares how it felt often like it was “EA Fusion vs. EA World”.
Richard details how Fusion was better at hiring, judicious at firing, very profitable, self-learning, and innovative.
See how EA Fusion growing and thriving…
Hear dark tales of international ‘slush funds’ and ‘regional liaisons’ that dealt with local even illicit – illegal matters.
Listen to an extreme example story of international marketing gone awry… in Russia.
Richard enumerates what he looks for during an international tour where visited many potential contract game development and art & animation companies
He notes how he’d traveled over a million miles in support of his job…
And - he shares how he encountered vastly diverse and different laws and cultures…
Richard tells the story of he and his colleague Mike Crump visiting an art studio called Virtuos, based in Shanghai China.
He shares his Shanghai adventure - from the smiley face buttons at the airport, after automated ‘health fever detectors’…
…and - on to his hotel with warnings of oppressive Big Brother watching whatever he does in person or on the Internet.… so behave!
Hear Richard’s delve into the dark underbelly of China’s knockoff shops and underworld black market.
Listen to tourist tales of Silk Factories and Capitalist Wealthy Shops.
There is so much to hear in this episode…
Richard summarizes the dominating cultures and corresponding attitudes that he has seen across the globe during his travels – Philanthropic & Generous, Struggling & Desperate, and Victim or Conqueror (sometimes a combination of them).
He shares his observations on how government and culture greatly influence work ethic, progress, and innovation.
Hear how a contract-giver should define the work to be done, but not define how it should be done; whereas the contract-taker should define how work should be done, but not define what must be done.
Learn about core culture, fringe culture, and counterculture.
Listen to Richard share his experience working with a company called Nikitova in Kiev, Ukraine, where he worked with an allegedly former KGB operative…
Learn how 3 out of 10 people can destroy a team and project, and ruin careers.
Hear how Richard was given the nickname of “Crispy Heart”.
And – hear the tale of The Mobster Dinner in Kiev, Ukraine…
Richard shares numerous tales and tidbits from his time working at Electronic Arts Canada EA Fusion Division, from experiences to its extravagant facilities.
EA Sports Active earns Guiness Book of World Records entry.
Hear about “Ridin’ Dirty’ with FIFA.
Learn about EA Sports Active and its peripheral development, including adventures in Hong Kong.
Richard is knocked unconscious ‘in the line of duty’…
Learn about EA’s Big Picture and Bigger Picture Theaters integrated as ‘meeting rooms’ in Electronic Arts Canada.
Hear the tale of how Richard was mocked in a Christmas party for being a genius that few understood because ‘he knew everything’ and ‘people could not absorb or understand because his words and ideas were too complex and he said them too fast”.
Richard is judged as elitist because of his Meritocracy-based Mentor Program called “Top for the Top” that paired top talent veterans with rising star staff.
Listen to Richard’s ‘Hiring Broken Toys’ philosophy.
Hear Richard literally question, “Do you know who I am!?”
Richard shares his experience interviewing with EA-Los Angeles.
Canadian Healthcare discovers Richard is Type II Diabetic through immigration screening.
Richard shares details about the good and bad of Canadian Healthcare…
Canadian Healthcare is not what it’s advertised as being… it’s great at emergency care, okay at daily care, terrible at preventive care…
Richard recounts his crazy Canadian health ride… he was knocked unconscious at work, hospitalized for H1N1 Swine Flu, had surgery for Nose & Eye Socket Basal Cell Carcinomas, and underwent angioplasty heart surgery to treat a heart attack.
Richard prepares for the potential of a heart attack when traveling abroad, especially to countries with low quality medical care.
It is after his readiness and even the tour – that Richard has a full-on heart attack… right during the TV Show Dexter.
Hear the tale that even after Richard had a life-threatening heart attack, the hospital resisted the notion that he could have had a heart attack because of his age. And yet – he had a heart attack despite their doubting him.
“One of these things is not like the others…” – Richard was possibly the youngest heart-surgery patient in the queue …
Richard shares some of his thoughts on The Path to Success.
He suggests personal brand and image has more effect on success and promotion than it should…
He shares many concepts like dressing and appearing as the next level you want to be promoted to.
Richard shares numerous ideas to aid the path to success…
Richard shares that success, promotions, bonuses, stock grants… all come from perceived success that is supported by ‘higher up’ champions.
He notes that one anti-champion can undermine and torpedo any promotion or recognition no matter well it is deserved.
Hear how EA Fusion was structured with huge central resource and expert and support teams, to support many smaller core game development teams. Learn how central expert teams provided resources to scale and to audit & aid game teams.
Richard notes how EA Canada leadership outside of EA Fusion eroded and destroyed Fusion out of jealousy and to take its technology, products, and staff willing to remain.
Learn the Three Reasons People Fail.
Hear about the Road to 85 headcount and the Road to 85 Metacritic (minimum).
Richard shares how important it is to remain relevant and current – in skills and knowledge.
He shares how people tend to leave problems when they should focus pursuing opportunities. Running from problems often only delays or displaces them.
Sycophants and lesser-talent people hide in the ‘fat folds’ of big teams- and describe *WE* finished a task vs *I* finished the task.
There is always a Bag of C!&P between each person – avoid putting more ‘stuff’ in other people’s ‘bags’…
People overestimate what they can accomplish in one year, but they underestimate what they can accomplish in three years.
In scheduling and delivery – you cannot lose a week in a day.
Define yourself through one or two Superpowers or Mega Strengths.
Un-great people use Bravado to hide their inabilities.
It’s unfair to ask someone to do something they cannot do.
Endure, outlive, and outlast… become in charge. Assess how long – or if – an incompetent manager or executive will be in power. Waiting for their departure will open a chain of promotion opportunities… if you can wait.
Introduce ‘lame duck’ known flaws so executives can feel good about finding them and contributing.
Promotability depends on real talent and perceived talent.
Define your brand and live by it.
Don’t fret about making the right decisions, make your decisions right.
Use the ‘Bow Wow’ Test with your pet – to find a problem in an idea or in source code…
Richard recounts his struggles writing and publishing The Blackjack Wiz on iPhone, iPad, Android Phone, Tablet & TV, and PC Windows.
Richard concludes that he had to abandon Blackjack Wiz - and with it, abandon his career.
Hear about the Power of First Name executives and leaders.
Richard sets the narrative with ‘Rising Fusion’ for the next series of episodes being about techniques and methodologies in due diligence and software development.
Richard shares his views on ‘the four stages of development’.
He explains how Xbox Fitness used scheduled releases called ‘Trains’ – as the ‘trains’ had a fixed schedule for when they would leave the Xbox Fitness Cloud Station and deploy to consumers.
Identify and Research Opportunities.
Define Market Demographics and Psychographics.
Define Product Differentiating Strengths and Competitors.
List Risks, Threats, and Mitigations.
Define Key Staff and Decision Makers.
Focus Group and Prototype and Validate.
Leverage Tech, Tools, Assets, Partnerships - Avoid Not Invented Here Syndrome.
Prototype Early, Prototype Often.
Build Proof of Concept Product-Service Experience – And Focus Group Test It.
Integrate Automated Testing.
Focus Group Test, Iterate Final Product to Achieve High Functionality & Polish.
Taking Fun and Making Games Seriously – As Serious Business. Making Games Takes A Lot – to Create Your Dream Game.
Business is Not University: Business Is About Making Products, Researching, or Offering Services.
Everyone Else Pays For Your Education At Work.
It Is Incumbent On Everyone to Learn Within the Scope of Normal Duties.
Revisions In Force (RIFs), Layoffs Can Jettison ‘Dead Weight’ and Mismatched Staff.
Right Here, Right Now and The Pursuit of Your North Star.
The Past in the Mirror, Present Transient, Future North Star Destiny.
People Need to Work on Important Things Daily Towards the Ultimate Destination.
Don’t Fall Prey to ‘The New Shiny’.
Life is Like a Chair – Four Legs Solid, Three Legs Unstable, Two Legs or One You Fall.
Pursue Opportunities and Take Risks – One Chair Leg At a Time.
Rock Sifter and Tumbler of Life – Sorting and Polishing People as They Evolve.
Don’t Find Yourself Jumping from the Bell Tower, Down to Your Death:
Rock Sifter and Tumbler Are Part of Growing as a Person – They Are Good Things:
Do Not Protect Incompetence (including your own management/executives):
Your Life and Future Are In Your Hands – Don’t Let the Tumbler or Sifter Define You.
Schedules, Quality, Competence, and Metrics.
Scheduling - Using Actuals vs Estimates and Min-Max Time Units (Half-Day to Five-Day).
Watch for ‘Human Convenient Round Numbers.
Watch for Unsupported PFA’ed Numbers (Plucked from Air / Arse).
Watch For Bull-Based Planning – Texan Long Horn Development.
People Tend to Be Indecisive – Especially to Avoid Being Cast in a Negative Light.
Confirmation Bias Corrupts Quality Assessment.
Quality – Scoring 1-4 Removes Indecisive ‘Middle’ Choice (be either side of ‘good’).
Single Owner Per Task or Delivery.
Dependency and Risk Assessment, Mitigation.
Learn How to Use Design Deconstruction.
Introduce 2-3 Things New At Most…In Any Experience – Software or Game.
Make Sure There is a Risk-Reward Loop and Reward Gratuitous Play.
Give Something Valued, and Take it Away – To Motivate ‘Vengeance Zealotry’.
Being Crispy Heart – Judging Three People Runing Seven Other People’s Lives.
Fusion was the Island of Broken Toys.
Unappreciated, Social Outcasts Related to Being a Broken Toy – Wanted Fusion.
Broken Toys Outpaced, Outshined ‘Normal Employees’.
Suggestions on How to Work with Broken Toys.
Richard shares a tangent on how criminals ‘interview for their next job’ while in prison – because that is where the criminal ‘job network’ was.
EAC Fusion Was Wildly Successful – And So Could Do Whatever It Pleased.
Other EA Divisions Saw Fusion as a Threat – That Could Expose Their Failings.
EAC Fusion Were Nation-Loyal Pirates Within Corporate EA.
Reverse Takeover from Within EAC.
“Jedi Council” – Am I a Jedi Knight or a Sith Lord.
“Jedi” Council, Central Tech, and SWAT.
‘Recruiter Test’ of Loyalty Before Raise, Bonus, or Promotion – Reject Cold Calls.
Kaizen – Continuous Improvement.
Mentorship Program and Engineering Training and Bigger Picture “Ted Talks”.
Performance Improvement Plans (PIPs) and Hiring & Firing Are Your Friends.
Constructive Guidance and Resistance to Criticism Sandwiches.
Make 10 People 10% Better – Double Your Value – Compounds and Spreads.
Work Towards a Plan, Not Towards a Goal or North Star Alone.
Venn Diagrams – Job, Game Team, and Central Team Responsibilities.
Having an Idea is Not Special – Delivering an Idea IS SPECIAL AND MAGICAL.
‘Average’ Sees the Need for Something – ‘Genius’ Sees the Solution for Things.
Genius is understanding what you were not taught (self-learning comprehension).
Three to Five Pillars for What Matters Most (WMM) and Stack Ranked Features, Tools, and Work.
If Everything is a Priority (is Important), Then Nothing Is a Priority (or Important).
Be Third to Cross the Minefield.
And so much more…
No Plan Survives Contact with the Enemy – But Innovators Persevere.
Armchair Warrior Strategies and Tactics Are Ineffective in an Unforgiving World.
Get in the Trenches and Get Dirty – Work with People and Roles at All Levels.
Ivory Tower Isolation Does Not Protect Against Bad Plans.
Managing Change Curves.
Win Hearts over Minds- Unite Under North Star, March into Hell for Heavenly Cause.
People Gladly Sacrifice to ‘Do the Right Thing’ or ‘Stand by Their Tribe’.
Projects Come… Projects Go… What Was Learned and How Can Things Improve.
Postmortems – People, Product, Process, Tech, North Star.
Don’t Be Married to Your Ideas or Old Ways.
Watch for Divide & Conquer Chaos Vs Marching Together in One Direction.
Separate Signal from Noise – Secret of Great Critical Thinkers.
Five Tenants for Project Postmortem Review – People, Product, Process, Technology. North Star.
Technical Debt – Catch Up During Change & Down Times; Avoid Accumulation.
Information is Data Interpreted for a Purpose; Data Alone is Useless.
Information is Foundation of Plans of Action, or Staying the Course of a Plan.
Wisdom is Knowledge from Interpreted Experience.
Villages Need Heroes, Heroes Do NOT Need Villages.
Protect Yourself to Protect Others.
Watch For Manufactured Crises – To Justify a False White Knight.
Could ‘Dumpster Dive’ Into Source & Data Version Control – For Project Insight.
Firefighters vs Fire Marshals – One Possible Mitigation to Manufactured Crises.
Importance of a ‘Fixer’.
Heroes Come in All Forms.
Changing the PlayStation Portable (PSP) and Creating EA Sports Active Hardware Peripheral.
With Great Success – Comes More Opportunities…for More Success, Or to Fail.
EA Sports Active Hardware Innovation –Motion & Heart Rate Sensing Wearable.
Proprietary Chips to Communicate Between Game Pads and Consoles.
Shenzhen, Hong Dormitories and Cafeterias – People Just Had to Do Their Jobs.
Subordinate Culture Everywhere – Especially to ‘Business & Work Givers’:
Meals of Bugs and Nasties.
Cloak & Dagger Theatrics – and Fluid Coordination.
Secret Meeting, Opposite Room 512 – with EA Worldwide Execs and Others.
All About Mergers & Acquisitions (M&A) – of JamDat Mobile.
Discovered Buried Library Not Owned by JamDat – Big Savings Anticipated.
EA Bought JamDat Mobile.
Traveled Abroad to Assess Potential Contract Developers – And Mitigate Gaps.
Canada Border Customs & Immigration Stopped Me – Sent Me to ‘the Back Room’.
Destroyed Canadian Work Permit – Banned from Entering Canada EVER AGAIN.
All of My Travel Was Monitored, Tracked, and Reported to FBI.
‘NO RECORDS FOR YOU’ – Declares FBI.
Who Was I - Drug Lord, Human Trafficker, or What!? – All Because of my Residency Permit.
Why might I be tracked by Interpol and the FBI…!?
There was Pirates Bay International, MDIdeas, and ITAT – The Mob.
PBI and The Apple Computer Heist.
PBI and The Stolen Memory Cards.
Random Tales of Traveling Abroad…
The Man Worried Smuggling Cheez-It Snack Food – Smuggled into Canada.
Insane Import Taxes, Tariffs on Individual & Retail Shipped Items and Purchases.
Beans and Taco Sauce Were Scarce and Overpriced in Canada.
An Original Xbox Prototype Development Kit – Was Perceived as a Bomb.
Hard Disc of Secrets – International Spy – or Intellectual Property Thief.
Americans Cannot Be Questioned by Canadian Immigration – Declared A Producer.
Challenged for Abandoning Canadian Permanent Residence.
Protecting Individual and Team Innovations and Work.
Bad Actors Sought to Learn My Vulnerabilities Covertly, Feigning Mentorship.
Recognize and Celebrate Team and Individual Successes.
Recognized, Celebrated Successes Protects Individual and Team Work From Theft.
The Complexity of Due Diligence and Team & Project Assessment.
What is Due Diligence and Why Due Diligence Matters.
Due Diligence Insight Is Derived from My Failures.
Avoid ‘Checklist Management’.
Episode Will Be ‘SUPER TECHY’ and ‘CHECKLIST HEAVY’.
The Value of Reporting on Technical and Development Plan Reviews.
ENGAGEMENT Should Increase Fidelity and Narrowing of Scope Over Time.
Perpetual Looping Five Stages of Developer Engagement and Course Correction.
Review Objectives.
The Output – Let’s Discuss This Before We Get Deep Into the ‘Checklist’ Weeds.
RACI (Responsible, Approving, Consulted, Involved) Ownership Model.
Technical & Development Plan + Milestone Reviews Need A LOT of Pre-Work.
Due Diligence and Project-Milestone Assessment and Reporting – A Lot to Digest.
There Is A LOT Involved with Technical and Experiential Product Development.
Define Team Structure and Organization Interaction Interfaces – Swim Lanes.
Define Tech & Experiential Design Authors, Dev Plan Reviewers-different than RACI.
Leads And Directors Typically Found on Projects.
Conducting Deep Dive Technical and Development Plan Reviews.
Briefs Should Be Short, Succinct, and Avoid Wasting Time in Documentation.
Who Should Attend a Technical or Development Plan Review.
The Role of The Reviewer.
Leverage your Experts.
What Are the Results from A Technical or Development Plan Review – Pass/Fail.
Post TDR-DPR Review Follow-Up Order of Events.
RACI (Responsible, Approving, Consulted, Involved) Ownership Model.
And – That Is How the TDR-DPR Meeting is Conducted.
Key Major Milestone Names and Explanation.
PRE-ALPHA MILESTONE.
TECH ALPHA MILESTONE.
Exceptions To Tech. Alpha – Document, Schedule, and Resource Overhang Work.
Content Engineering in Production (vs Proofs during Pre-Production).
ALPHA MILESTONE.
Tuning & Content Lock.
PRE-BETA MILESTONE.
BETA MILESTONE.
FINAL MILESTONE.
DONE MILESTONE – Finishing House Keeping Work Post Beta and Final.
Pre-Production Review.
Pre-Production Organization Briefs.
Pre-Production Planning & Review Process – By Team.
Workdays Should Match Everyone’s Workdays – Tried 4-Day Work Week – Stupid.
Pre-Production Technology Design Briefs.
Pre-Production Experience Design Briefs.
Pre-Production Development Plan Briefs.
Pre-Production Discussion Briefs.
What to Look for in Tech and Experience Design Briefs.
Production Review.
Mandatory Production Tech Design Briefs.
Production Development Plan Briefs.
Production Development Plan Schedule Briefs.
Final’ing and Finishing – Hopefully Without a Needing Help – From a Product Fixer.
The Value of Raw Technical and Development Plan Reviews.
Examples of tech areas to review…
Service and Telemetry & Analytics Plan Review.
Perpetual Looping Five Stages of Telemetry and Analytics.
Analytics Engineering Review Deep Dive.
Analyst Review Deep Dive.
Service Engineering Review Deep Dive.
All About Data Design and Optimization Secrets.
Follow The Data to Know Everything.
Unwinding The Ball of Code Yarn – Using Data.
Optimization – What It Is and Why It Is Important.
Data Optimization is the King and Code Optimization is the Queen Optimization.
Data Design is HUGE.
Data Design – Use Smallest Data Possible.
Data Design – Arrange Data in Close Proximity to Related Data.
Data Design – Align Data on Native Processor Fetch Size and Cache Lines.
Data Design – Direct Memory Access (DMA) Data Copies.
All About Code Optimization Secrets.
Code Optimization is Queen – Good Data Design Depends on Good Code Design.
Code Optimization is HUGE (Code & Data Go Hand-in-Hand - as King & Queen).
Consider How Many Fingers Are in Your Code – Our Code Can Be Better.
Code Optimization – Profile Your Code.
Code Optimization – Things To Look For…
Defined Targets and Goals – Local & Cloud Storage, Memory, Performance.
Profiling From a Baseline – Identify Where to Optimize For Greatest Impact.
Continuous Monitoring and Response.
Performance Harnesses and Test Bots.
Optimizing Code Has Its Place – Focus on High-Use and High-Time-Use Algorithms.
Optimizing For Latency, Lag, and Lost Data Packets + Dead-Reckoning Prediction.
Polling Listeners vs Message Event Handlers – Reactors.
All About Culling Data, Using Scene Graphs, Search Algorithms, and Open Source.
Optimizing Authored Data – Cull Never/Rarely Seen Content.
Optimizing Authored Data – Group Data for Better Cullin.
Optimizing Authored Data – Scene Graphing.
Optimizing Authored Data – Search Algorithms – A*/Whatever – Search Both Ends.
Open Source and Blackhole Binaries – Libraries, Tools, and Runtime Modules.
Hear tales from Richard’s Adventure at EA Switzerland.
Leader Point, Emerging Leaders, and EA Switzerland – Leadership Training Course.
Leadership is More About Thinking Than Doing, and Acting on Sufficient Knowledge.
You Don’t Know Why Someone is Behaving Poorly – e.g. Dog Died, Spouse Left.
Leadership with Ducati, Evian, Hasbro + Farewell EA Switzerland.
All About Brands in Business.
Tale of Ducati Motorcycles.
Tale of Evian Bottled Water.
Tale of Hasbro and the Littlest Pet Shop.
Dinner in The Wine Cellar – No Recording Devices - A Safe Place to Say Anything.
Swiss Farewell Cruise –Circles Around a Lake.
Extravagance and Excess.
Hear how EA Fusion was dying and how Richard had to deal with a terrible ‘bad manager’.
Fled Trouble at EA Canada Fusion for Opportunity in Xbox Studios.
Secured Director of Product Development Job in Xbox Studios for Dave McCarthy.
Joined Xbox Studios to Oversee Xbox Live Arcade (XBLA) + Kids & Lifestyle Games.
Products: Nike+ Kinect, NatGeo, Sesame Street, Sentient AI, Analytics, Xbox Fitness.
Leaving Electronic Arts (EA) Fusion – As It Was Pillaged by EA Canada’.
I Was Hired Into Microsoft Xbox as Director of Product Development.
‘Old School’ Microsoft Staff Hated ‘EA’ Hires Because They Brought EA Culture Too.
Bottom-Line: ‘Old School Microsoft Staff’ Viewed EA Hires As Enemies of the State.
Microsoft Fought EA – and EA Won.
“Do You Know Who I Am!?”
Richard Has Been Described as Video Game Industry Luminary, Founder, and Innovator.
Many interviews have been published about Richard; he even appeared on TV.
Richard’s Career Was Long and Storied.
P.S. For the record and annals of history – Escape from Hell used no code or anything from a game called Wasteland of the era…
Optical Heart Rate, Sentient Network Analytics, Kinesis Engine.
Mindscape, Electronic Arts, and Microsoft – ChessNet, NetCore, Sentient Skynet.
Microsoft Xbox Fitness – A Long Journey but Delivered A Lot of Features.
Optical Heart Rate, Kinesis Engine, Cat-Dog-Object-Biped Detection, Video CODECs.
Long Journeys Require Commitment – Even if You Adjust Course as You Go.
Xbox Fitness Day One Release with Xbox One Launch.
No One Believed Xbox Fitness Could Launch Day One Alongside the Xbox One.
Reviewed All Bugs and Issues Personally – And Coded Where Possible.
Xbox Fitness Was a Day One Release with Xbox One Launch.
BAFTA stands for the British Academy of Film and Television Arts.
*I* Should Lose Weight and Get Fit – to be Face of Microsoft, Xbox Fitness.
*I* Do Not Belong in the White House.
I was Honest, Straight Shooter with Unwillingness to lie… Which Was a Problem.
Congressional Review of Xbox Fitness and Kinect + Identity & Child Security.
Xbox Fitness Presented to China Government with BesTV for Chinese Launch.
NASDAQ New Year Ring in By Xbox Fitness.
BAFTA for Nike+ Kinect Training ‘in the Whitehouse’ (Unplanned, Unexpected).
Taxis and Tuxedos – Preparing to Go to the Whitehouse (AKA BAFTA).
International Man of Mystery – In Photos.
I Am Glad to Be On The Wall, and Not in the Whitehouse.
Snowmageddon 3.0 (The BIG Sequel) – London, Heathrow (UK).
Airlines Canceled All Flights; Trains and Taxis Stopped Running.
Parking Lot Parkades Were Converted to Shelters with Space Heaters+.
Trapped, Wandering Heathrow Airport, Luggage in Tow.
British Government Declared It Was Unsafe for Taxis to Service the Airport.
Bribed Taxi Driver to Pick Up Team at Street Adjacent to The Airport.
Thankful to be Slough – Even if It Was Infested with Mobsters and Criminals.
Microsoft Vice Presidents had Mistresses, and Wives Accepted for Wealthy Lifestyle.
A Bottle or Two A Day Keeps the Stress at Bay.
Alcohol Masked Disability – A Bottle or Two Keeps the Stress at Bay.
Quantic Dream in Paris, Tour De France, Hookers in The Forest, and More.
Developers and Ideas Were Everywhere Throughout the World.
I Traveled A Lot – Reviewing Many Developers and Their Work and Progress.
Ability to Make Something from an Idea Is Extraordinary – Conceiving Ideas Is Not.
Planned to Train from The United Kingdom (UK) to Paris Through the Chunnel.
Cesspool Of Destitution and Desperation – At Chunnel Train Station.
Pigeon Poo ‘Welcome to Paris’ Greeting During Lunch.
BDSM ‘Barbie Doll’ In Toy Store on Promotional Shelves by Streetside Window.
Paris Felt ‘VERY ADULT RATED’ – Given the Pigeon Poo Bombing & Bondage Barbie.
Eifel Tower Tourist-y and Crowded – Not the ‘Magic’ Advertised or Imagined.
Planned Months-Long French Vacation Times.
Xbox Fitness Joining HoloLens.
Microsoft’s Ever-Shifting Priorities and Products and Services Drove Reorganization.
Xbox Fitness Was Last Bastion of Health and Wellness.
Microsoft HoloLens Was Not Games – Focus on HoloLens Tech and Experiences.
What is HoloLens and What is Augmented Reality.
HoloLens Was All About Innovation and Exploration – to Promote the Device.
Future is Today (FIT) Was Our HoloLens + Xbox Fitness Team Name.
HoloLens Teams Held Contempt for Our Future is Today Group.
Hear Richad’s tale of attending the Grace Hopper all-women-in-technology conference, in hopes of recruiting women into technology at Microsoft.
Listen to the story of Microsoft CEO Satya Nadella offending women at the conference during a panel discussion.
Richard recounts how he could not stay away from games – even when working on Enterprise HoloLens.
Although delivering enterprise concepts and demonstration proof of concepts for numerous corporate, enterprise, and military applications, Richard’s connection and bond to games was too great to ignore.
He developed Minecraft Holobuilder for HoloLens, showing augmented reality in an interactive fun way.
Richard shares moments interacting with Minecraft creator and his company, Mojang.
Richard’s inability to stay away from games, even when working on enterprise HoloLens, led to the most awards and impressions than any other product, franchise, or technology in its history.
He developed Halo on HoloLens for E3, earning the most awards of any experience received both at E3 and for Microsoft.
Learn how the exhibit required advanced massive hidden Faraday Cages encasing the entire demonstration faux spaceships that people entered and interacted with.
Richard recounts his suffering a hernia while his team was forced to move itself within Microsoft…
Richard tells the tale of his mother’s health decline, Open Heart surgery, and Coma.
He shares how he and his wife lived in the hospital parking lot, in an RV, to be with Richard’s mother every single morning, day, and night.
When his mother was finally home, compromised, her children turned on each other and Richard’s parents – to ensure they received the majority if not all of any inheritance that may result from Richard’s mother’s seemingly near-to-mid-term death.
Richard’s mother was a victim of elder abuse and legal undue influence.
Richard shares details of his mother’s Open Heart surgery
He laments how bad the medical care industry had become.
He shares how seniors and disabled people – are left in terrible unsanitary 3rd World care facilities – in California!
Richard concludes that medical care in America is not necessarily good…
Richard expands on Legal Undue Influence and Senior Abuse.
He provides details about his own experience with his siblings exerting Undue Influence on his mother, so they could greedily be the primary if not sole beneficiaries of her estate after she dies.
Richard tells the tale of his leaving Microsoft.
He recounts the drama and manipulation in selling his Washington State house to a foreign Chinese man that would be working in Washington. He declares you cannot trust anyone – even when they are under contract.
Richard details he and his wife’s move to Mesquite, Nevada in a 55+ Retirement Community.
Hear how the Covid Pandemic lockdowns and threat of mandatory vaccination in Nevada drove Richard and his wife to sell their Nevada home and move to Texas, believing their individual rights would more likely be protected in Texas.
He recounts how he was pressured and harassed at every turn to get a Covid vaccination shot, which smacked to him as ‘an agenda’ versus ‘earnest effort to help’.
Learn how Richard and his wife traveled in an RV to find the best place for them to live in Texas.
Hear how the RV Richard and his wife used to travel to Texas to find the best place for them to live in, was vandalized with its catalytic converter stolen.
Hear Richard’s philosophy on investing your time and money on things you enjoy.
He emphasizes the importance of not letting others pressure you into hobbies or activities or even jobs that you dislike.
Richards shares the story of how he met his wife, and how sometimes there are blessings even in a life filled with ‘Hell Difficulty’ events and challenges.
He recounts how they immediately connected and how their early days forged their relationship into a lifelong bond.
And – Richard tells the story of Mafioso The Pelican…
Richard details he and his wife’s journey developing and trying to sell or license their DVD Interactive technology, or sign a publishing contract for interactive DVD games.
He explains how they were ripped off by Hasbro, Mattel, and Leap Frog, and Disney – each replicated their idea, tech functionality, and made their own games. Richard and Katherine were left with nothing – but the loss of their time and invested money.
Hear the tale of how Katherine’s son likewise sought to make interactive DVD games, but suffered similar fates in being unable to get published.
Learn how Richard and his wife’s first DVD Interactive game was ultimately published… but languished without marketing.
Richard tells the story of he and his wife eloping to get married in the West Indies, on an island called Antigua.
Hear the wild adventure from the States to Florida to Antigua.
Discover details about Oprah Winfrey’s house and reversed waterfall.
Learn how even getting married required engaging with corrupt officials and bribes.
Richard shares unusual moments – like a human litterbox on the side of the road…
Richard recaps a Hawaiian vacation with his wife.
He shares their march into lava tubes, and of a helicopter descent into the a volcano.
Hear about inner tube treks through caves and underground waterways.
Learn how Richard was attacked by a sea turtle, and almost drowned.
Richard explains the thrill and danger of walking on a ‘lava cliff’ frozen atop the ocean and its waves.
He concludes that ‘Hell Difficulty’ cannot be allowed to prevent fun and enjoyment in life.
Richard recaps adventure highlights with his wife.
He tells stories of visiting St. Helens Volcano in Washington, Grouse Mountain, Capilano, and Kamloops in Canada, and scary suspension bridges, Whistler ski resort, Tulip Fields, Caribbean adventures, and so much more.
Hear the immense challenges of getting to Richard’s daughter’s wedding in California, from Texas.
Learn how despite hardships getting to and preparing for his daughter’s wedding, it was beautiful and wonderful.
Adventures of Rick Liberty & Hell Difficulty Saga
Texas, United States
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